Joining Global Philanthropic Canada in 2023, Sigrid has been advising leaders on the value of analytics for two decades. She believes data and analytics should be easy to understand and always result in an ‘aha moment’ or a ‘call to action’. She works to distill the key nuggets and effectively tell the story to leaders and the organizations they lead.  From strategic planning to deep-dives into donor databases, to designing meaningful dashboards and reports, Sigrid focuses on being data-informed to fulfill an organization’s mission. 

• 20+ years of experience in technology & data-driven fundraising, donor communications, engagement & stewardship, staff & organizational development and strategic planning.
• Primary Focus: Data analytics and insights, report & dashboard design for both for profit and non-profit organizations.
• Based in Winnipeg, MB. 
• Fun Fact:  Started the first web design company in Winnipeg back when no one knew what the Internet was.  Convincing business leaders that this Internet Thing was a big deal – and was here to stay – was a challenge!